Thomas L. Saaty (1926 - 2017) »

Publications

Theory and Applications of the Analytic Network Process: Decision Making with Benefits, Opportunities, Costs, and Risks

Author(s): Thomas L. Saaty
Language: English
Publisher: RWS Publications
Pages: 352
Edition: 2005
ISBN-10: 1888603062
ISBN-13: 978-1888603064

Description

The Analytic Hierarchy Process (AHP) and its generalization to dependence and feedback, the Analytic Network Process (ANP), are methods of relative measurement of tangibles and intangibles. Being able to derive such measurements is essential for making good decisions. This book is based on the Analytic Network Process and lays out a new approach for making decisions in light of their benefits, opportunities, costs and risks (BOCR) shows how to include the strategic criteria of the decision-maker that must be satisfied regardless of the particular decision being undertaken. This book includes all the important background material from the earlier book, The Analytic Network Process: Decision Making with Dependence and Feedback, published in 2001, and goes farther with new examples of estimating market share of companies based on the intangibles of customer perception, and new applications involving Benefits, Opportunities, Costs and Risks.

Last modification

2016-09-19 18:11:32