Five Ways to Combine Tangibles with Intangibles
Joseph M. Katz Graduate School of Business
University of Pittsburgh
: Sep, 2016
: International Journal of the Analytic Hierarchy ProcessVol.: 8- Issue: 2- Pages: 372-381
: This paper presents five different ways to establish weights for the criteria that govern making comparisons. Four of these can be done in the context of the AHP, but the fifth and most reliable one is obtained by using the ANP.
: AHP, ANP, Tangibles, Intangibles, Analytic Hierarchy Process, Analytic Network Process, Decision making